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24 nov. 20203 min de lecture

How Adidas Have Shaped its Brand Image through Social Media?

These last few years, the internet and social media have become an inescapable part of our daily lives. Nowadays, companies have fully...

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23 nov. 20205 min de lecture

I decided to write this article using the Digimind tool, a social listening tool, allowing to measure several parameters about what...

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21 nov. 20204 min de lecture

In recent years, the environment and sustainable development have been at the heart of all concerns. For many centuries, the planet has...

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14 nov. 20204 min de lecture

The three stripes brand has for a long time put a lot of efforts in working on its brand image through an outstanding marketing, powerful...

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8 nov. 20205 min de lecture

Brand celebrity endorsement has become nowadays an inescapable step in the creation and success of a unique brand identity. Companies...

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5 nov. 20204 min de lecture

Adidas, also known as the three strips brand, began in 1924 by two German brothers Adolf Dassler and Rudolf Dassler who had a shoe shop...

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